THE ITALIAN STARTUP PROJECT
HALL 3
AREA BREAK MIPEL/MICAM
THE ITALIAN STARTUP PROJECT is an initiative realized in collaboration with ITA- Italian Trade Agency and the Ministry of Foreign Affairs and International Cooperation (MAECI) dedicated to a selection of young Italian brands who distinguished themselves for the creative and innovative idea of the project, for the research and the desire to create something new, in line with market needs.
With the initiative MIPEL, ITA and MAECI confirm the support of Italian Institutions to the realities of the leather goods world focused on the research of new ways to enhance and promote Italian creativity and genius.
The selected brands are: Lucia Merlo Milano, Maglow and Naeita.
Lucia Merlo Milano 
www.luciamerlobags.com
Maglow 
www.maglow.it
Naeita srl 
www.naeita.com